Showing posts with label Tips and Tricks. Show all posts
Showing posts with label Tips and Tricks. Show all posts

How to Create a Custom Mailing List Newletter Header

By Courtnie in Bravenet News

Recently there were some updates to the Bravenet Mailing List Service. So we thought this would be a good opportunity to show you how to redesign your newsletter header to make it more custom.

Sending out newsletters is an excellent way to keep people up-to-date. The reasons for sending a newsletter are endless, so use your imagination and have fun!

First thing, do you have the Mailing List Service? If not, get it here.

Now get ready to start editing your newsletter. Log into Bravenet and get into the Mailing List Service Manager. From there, click 'Create an Email' and select the first method of creating a newsletter, 'Email Builder'.

Next we need a topic, it can be anything you like - I am going to make mine about my summer vacation at the beach.

Now that we have our topic picked, we can create a header. I am going to create my header using some of the free Bravenet Stock Photos. If you have Professional Hosting you can download free stock photos from the 'photos' tab that appears when you are logged in. Don't have Pro Hosting? Sign up here and start downloading free stock photos.

If you want your header image to fill the entire width of your newsletter you must first set the width of your newsletter. From the HTML Email Builder screen click 'edit layout', click the settings tab at the top. Here you can edit your width. I have made mine 650px - for the rest of this issue of Tips and Tricks I am going to assume you have done the same. The height of your header image is not important.

NOTE: you can change the layout of your newsletter using the 'Layout' tab that is found under the 'Edit Layout' link as well.

There are two different ways you can make your header. You can edit/create it yourself in an external third party program or you can upload a full size image and then crop it using the Bravenet Crop Tool.

Creating your Header:



1. From the Mailing List Service Manager click 'edit title'.
2. Under the 'Logo Image' section click 'Image Picker'.
3. Upload your image using the box at the top of the windows that pops open.
4. Once your image is uploaded, click the thumbnail for your image.
5. To crop your image, click the 'Crop this Image' link.
6. Now you can drag and expand the box on your image to crop it to size. Remember to
make it 650px wide to fill the entire header. When you are finished, click 'Crop Image'.
7. A new thumbnail is then created for your cropped image, click the new thumbnail.
Then click 'Use Image'.
8. Click Save.

If your header image is pre-made and already the correct width then skip steps 5, 6 and 7.

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Save as a GIF and save space in your hosting account!

By Courtnie in Bravenet News

In last month's Tips and Tricks Newsletter we showed you how to greatly reduce your image sizes to save hosting space. We took a 2MB file right off our digital camera and got it down to 24KB by resizing and reducing quality - allowing you to upload 97 images in place of just one. If you missed or would like to re-read last month's Tips and Tricks you can do so here. Just a quick side note, did you know that you can find past issues of Tips and Tricks here?

This month we are going to talk about saving as a GIF. First, I want to clear up any confusion - an image you take with your digital camera should never be saved as a GIF (more on this below). This Tips and Tricks will teach you how and when to save as a GIF rather than a JPG.

What is a GIF?

GIF stands for Graphics Interchange Format.

"The format supports up to 8 bits per pixel, allowing a single image to reference a palette of up to 256 distinct colors chosen from the 24-bit RGB color space. It also supports animations and allows a separate palette of 256 colors for each frame. The color limitation makes the GIF format unsuitable for reproducing color photographs and other images with continuous color, but it is well-suited for simpler images such as graphics or logos with solid areas of color." Wikipedia

As you can see from the text above, there are limitations when savings as a GIF. A GIF only supports up to 256 colors - this is why you should never save photos from your digital camera as a GIF, or any color photograph for that matter. Not only would a color photograph saved as a GIF look worse but the file size could also be larger than if you had of saved as a JPG, yikes! It really is all about learning to use the right format for the right images. Just a note, while GIFs can only have 256 colors - it can be any colors, you are not restricted to web safe colors.



See the choppy lines in the sky on the GIF?


GIFs work awesome for stuff like logos/text/computer drawings - images with few and solid colors. For stuff like logos saving as a GIF will result in a cleaner looking image as well as giving you the smallest file size.



Samples of GIFs

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